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Our Plan for Recovery & Building Strength

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We want to help you be informed as we respond to and recover from the effects of this pandemic, and become a more resilient community.


In harmony with the Vision and Guiding Principles of Rochester 2034, we have constructed a plan that does just that as we Respond, Recoverand build Resilience

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What we have been doing to provide immediate support.

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How we plan to provide a near-term boost.

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What we’re doing to work toward long-term health, adaptability, and responsiveness


What we have been doing to provide immediate support.

Protect Your Circle Campaign

A multi-media campaign that aims to encourage Rochester residents to be diligent in taking steps to be safe, protecting themselves and their loved ones

Financial Assistance for Businesses

The City of Rochester continues to offer loans, grants, and technical support for business owners in the community.

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Jumpstarting ROC Survey Results

Nearly 500 organization leaders responded to a survey with feedback on their operational status and needs as a result of the COVID crisis. These are the results:

Updates on City Operations & Services

The City has created a web page to keep residents informed on how services and operations offered by the City have been impacted by COVID-19.

Public Meeting Access

Throughout the pandemic, the City continues to engage residents, businesses, and other stakeholders through a variety of communication techniques.

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Housing Supports

The City has allocated funds to support eviction prevention services, support homeless prevention services, and more!

Food Distibution

The City has partnered with Foodlink, RCSD, and Monroe County to distribute emergency food supply boxes in response to the COVID-19 public health crisis.

Closing the Digital Divide Initiative

The City in collaboration with the United Way will distribute over 2,000 laptops to RCSD students grade 5 and under to provide access virtual learning.

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Encouraging Use of Masks

The City mailed nearly 480,000 masks to every household in the city and delivered 100,000 masks to local businesses 


Lovely Warren's Emergency Orders

As needed, the Mayor has and will continue to issue Emergency Orders to facilitate the city's recovery.



How we plan to provide a near-term boost.

Flower City  Sidewalks

This innovative program rethinks the use of outdoor spaces, where we encourage businesses to expand into outdoor spaces like sidewalks, parking lots, and even streets!

Shop the ROC

This is a new platform the City created to help promote city businesses by inviting them to upload info to help get the word out that they are back in business.

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Business Support

The City of Rochester provides a variety of support services to help small business owners & entrepreneurs reach their goals. 

Shop & Dine with Confidence

The City has developed a communication tool for our local businesses to help their customers and employees to feel more confident in resuming service.



What we are doing to work toward long-term health, adaptability, and responsiveness.


Improve and Strengthen Accessibility to Health Systems



Expand and Improve Access to Healthcare Data


Build Economic Resiliency


Encourage Transportation Alternatives


Expand Opportunities to Stay Connected with Physical Distancing

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